Get Set to Sparkle

Get ready for Chandon’s brand new avatar, just in time for National Wine Day on May 25. The iconic sparkling wine from the LVMH family has undergone a sleek new makeover that puts its shining seven-point star in the spotlight, and that plays tribute to its global spirit (it’s currently present in six countries), and a sense of adventure and exploration. We speak to Laurent Morel, President and Regional Director, Moët Hennessy Asia Oceania, about what sparked off this eye-catching change.

Chandon India Brut wine, with the new label

It’s a new era for Chandon in India. Seven years after making its debut on our shores, the sparkling wine maison is ready for a refreshed new visage. With wineries in Argentina, Brazil, California, Australia, and China, India remains a special market for Chandon, given our cultural and geographic diversity. “It's an exciting time for the brand in India as it paves its way into embracing a new identity and voice,” says Ipsita Das, Managing Director, Moët Hennessy India. “I truly believe that our message of inclusiveness will be appreciated by our patrons and brand advocates around the country.” We at Lifestyle Insider are just as excited about this visually striking new face that the sparkling wine maison now sports, and turn to Laurent Morel, President and Regional Director, Moët Hennessy Asia Oceania, for his take on Chandon’s new avatar.

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Priya Kumari Rana

Lifestyle Insider is a kind of junction point, connecting people with diverse interests that touch on the more luxurious aspects of lifestyle – fashion, design, travel, food and spirits, art, watches and jewellery, cars, yachts, and aviation, and technology. People today don’t fit into boxes and categories. In our individual ways, we are interested in diverse themes, products, and the challenges that face our world today. You will judge how well this effort of mine caters to your passions and proclivities.

Lifestyle Insider is a showcase of all that is beautiful and luxe. Behind every creation, is a designer, chef, entrepreneur, or a design maison. I have delved into my own appreciation for objetsde luxe that I have admired over the years – be it a love of fashion from the world’s top Parisian and Italian fashion maisons and their ’90s muses, or the care that goes into sari and Indian textile collections in my own family. Growing up on four continents, as the daughter of a former Indian Ambassador, I’ve seen a remarkable array of historic places and met a myriad people. My aim is to bring my world view into this website, a curation of what I find particularly stunning, unique, and newsworthy.

It’s an exciting time for brands all over the world. With change comes opportunity. With the global ‘reset’ and uncertainty on many fronts, there is a chance to write a new script. Let’s be those pioneers.

A bit about me:
A luxury and fashion journalist with 25 years of experience in publishing and magazine journalism, I have edited some of India’s top fashion and luxury magazines. I got my BA in Comparative Literature from UC Berkeley, and went on to receive my Master’s in English and French from the University of Strasbourg, France. I have also studied German and Film. I live in Gurugram, India, and look forward to once again exploring our world with a new-found freedom.

Priya Kumari Rana

Founder and Editor
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