Cheers to the Green Life

Sustainable cocktails are not just a trend but the wave of the future. It’s heartening to learn how spirits brands like Belvedere Vodka have been embracing this environmentally conscious movement, as Moët Hennessy India Brand Ambassador Shehan Minocher gives us the details, and shares some delicious cocktail recipes to celebrate the green life!

Parts of the world are picking themselves up from a difficult year caused by the global pandemic. As consumers begin to consume more consciously, a trend that began in the late 2010s, they become better aware of the environmental impact of over-consumption. This also stands true of cocktails and how we like to enjoy them. Celebrate World Environment Day every day with Belvedere’s delicious, easy to make cocktails at home, specially curated by Shehan Minocher, Brand Ambassador, Moët Hennessy India.

Shehan Minocher - Brand Ambassador Moet Hennessy

“The conscious consumption of alcoholic beverages and cocktails is gaining popularity across the globe,” says Shehan Minocher. “Sustainability is now integral in driving mixology into the future. A concept we are yet to see a lot of in India, mixologists are increasingly looking to showcase indigenous flavours and ingredients whilst conscientiously celebrating the natural environment, using drinks as a vehicle for expression.” He says that it’s a long and complex journey, and not a simple one-step process – reducing food waste, maximizing raw material potential and trying to create a ‘zero waste’ bar – with education and awareness as key drivers. “However the onus isn’t just on the bars but also on the brands,” he says. “As global brands, we have the ability to shape opinions and share insights with our trade partners and consumers. Promoting sustainability and supporting bars that make this change is imperative.”

The first step in being more environmentally conscious and aware while consuming alcohol is to move over to brands that are making an attempt to drive sustainability internally and externally. “In 2018, Belvedere was the first spirits distillery to receive a grant from the European Commission to pilot an ambitious green energy initiative that will install a biomass capture facility on site by Q1 2021,” says Shehan. “Belvedere has made significant progress in its endeavour of being certified as organic. In 2019, Belvedere became the recipient of a certification for it to produce organic products. All our new products and innovations henceforth, will therefore, work toward ensuring the same.”

Shehan adds that the Belvedere distillery too, has begun rigorously working on the transition to organic farming, with the goal of ceasing the use of pesticides within the next 10 years. When it comes to sustainable packaging, Belvedere has also been begun reducing plastic from its shippers and eliminating plastic straws from its events. It is actively auditing supply chain vendors to abide by a 100 percent green code of conduct, with the goal of reducing plastic by 50 percent by 2025.

Belvedere Air


Glassware: Highball glass


45 ml – Belvedere Vodka
20 ml – Fresh Lemon Juice
15 ml – Honey Water (2:1 Honey to Water)
60 ml – Almond Milk

Garnish: Sprig of Mint


Place all ingredients into a shaker and shake hard with ice. Strain into a highball glass over fresh ice, and garnish with a mint sprig.

Belvedere Super Cocktail -Carrot


Glassware: Highball glass


45 ml – Belvedere Vodka
150 ml – Fresh Carrot Juice
20 ml – Fresh Lemon Juice
5 bar spoon Miso or Dashi Powder
5 bar spoon Ginger or Ginger Syrup
1 dash Chilli Flakes
7 ml – Honey Syrup

Garnish: Carrot Stem / Chilli Flakes


Shake all ingredients with two ice cubes. Strain into highball glass over fresh ice and garnish with carrot stem/chilli flakes.

Belvedere Mango Passion


Glassware: Rocks glass

40 ml – Belvedere Vodka
15 ml – Honey
20 ml – Fresh Lemon Juice
60 ml – Fresh Mango Juice
90 ml – Soda Water

Garnish: Mango Ball and Mint Sprig


Shake all ingredients and strain into a rocks glass. Garnish with a melon ball and mint sprig.


Priya Kumari Rana

Lifestyle Insider is a kind of junction point, connecting people with diverse interests that touch on the more luxurious aspects of lifestyle – fashion, design, travel, food and spirits, art, watches and jewellery, cars, yachts, and aviation, and technology. People today don’t fit into boxes and categories. In our individual ways, we are interested in diverse themes, products, and the challenges that face our world today. You will judge how well this effort of mine caters to your passions and proclivities.

Lifestyle Insider is a showcase of all that is beautiful and luxe. Behind every creation, is a designer, chef, entrepreneur, or a design maison. I have delved into my own appreciation for objetsde luxe that I have admired over the years – be it a love of fashion from the world’s top Parisian and Italian fashion maisons and their ’90s muses, or the care that goes into sari and Indian textile collections in my own family. Growing up on four continents, as the daughter of a former Indian Ambassador, I’ve seen a remarkable array of historic places and met a myriad people. My aim is to bring my world view into this website, a curation of what I find particularly stunning, unique, and newsworthy.

It’s an exciting time for brands all over the world. With change comes opportunity. With the global ‘reset’ and uncertainty on many fronts, there is a chance to write a new script. Let’s be those pioneers.

A bit about me:
A luxury and fashion journalist with 25 years of experience in publishing and magazine journalism, I have edited some of India’s top fashion and luxury magazines. I got my BA in Comparative Literature from UC Berkeley, and went on to receive my Master’s in English and French from the University of Strasbourg, France. I have also studied German and Film. I live in Gurugram, India, and look forward to once again exploring our world with a new-found freedom.

Priya Kumari Rana

Founder and Editor

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