Michelin-star Chef Vineet Bhatia
It’s true love on a plate, from the comfort of your home. Culinary Culture, India’s most prestigious culinary platform, has announced the launch of “Plate of Love”, a digital-only contest for home chefs, food bloggers and other culinary enthusiasts. The contest, which started on the 28th of July, sees participants recreating either a Biryani or a Pulao, two of India’s most loved dishes.
An all-star jury of some of India’s most eminent personalities are going to “hand pick” three winners based on their creativity, presentation, and personal inspiration. The winners will be awarded cash prizes of INR 1 lakh for First Place, INR 50,000 for Second Place and INR 25,000 for Third Place.
Chef Asma Khan Photographer Atul Kasbekar
Culinary Culture has brought together a jury of rich repertoire that share a common love and passion for food. There’s Chef Vineet Bhatia, the first Indian to win a Michelin Star; actor Huma Qureshi who comes from a legacy of culinary maestros, ace photographer and producer Atul Kasbekar, Indian- born British chef and women’s activist Asma Khan; actor Tamannaah Bhatia, who’s currently a host on a popular Telegu reality cooking show, and Vir Sanghvi, one of India’s most famous culinary commentator.
Food critic and writer Vir Sanghvi
“No one in India really does anything for home chefs, as an industry we tend to concentrate on restaurant and TV chefs,” says Raaj Sanghvi, CEO, Culinary Cuture. “This is our attempt to showcase India’s vibrant home chef community and highlight the stars among them on a national platform. The lockdown gave rise to a large group of passionate foodies that had time to hone their culinary skills through YouTube and other digital platforms, we want to encourage them and reward them with cash prizes. This is a philanthropic initiative, there are no sponsors involved or strings attached and we plan on creating more exciting concepts and opportunities like this going forward.”
Actor Tamannaah Bhatia
What participants need to do is recreate a Biryani or Pulao at home, adding the individual’s own twist and posting a photo of the dish on Instagram with the hashtag #CCPlateOfLove. Participants must explain their unique variation in the caption and tell the judges why the dish is special to them.
(For more information follow @CulinaryCultureCo on Instagram.)
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