A Tiger Never Changes its Stripes

Onitsuka Tiger Launches the "Year Of Onitsuka Tiger", a year-long Project to Commemorate the Year of the Tiger. Part 1, a Special Collection with legendary illustrator Yasushi Nirasawa, features a ‘Tiger Man’ in blue and one in red, with the trademark Onitsuka stripes.

Onitsuka Tiger Man in red T-Shirt, INR 6,999

The tiger roars this year for Japanese fashion brand Onitsuka Tiger, which continues to present a contemporary collection that combines fashion with sport, and heritage with innovation. The tiger, the zodiac sign for the year 2022, is also the brand icon for Onitsuka Tiger. In commemoration of the Year of the Tiger, which comes around once every 12 years, Onitsuka Tiger has announced the launch of the "Year of Onitsuka Tiger" project, which consists of a series of products with a tiger motif to be created in collaboration with a variety of artists.

OnitsukaTiger Man in blue sweat top, INR 11,999

This time, as Part 1 of this project, the brand has collaborated with the legendary Japanese illustrator, designer, and model-maker late Yasushi Nirasawa, known as a genius of heteromorphy (objects that are unlike in form and size), and revealed the creatures he drew for Onitsuka Tiger in his later years. The special collection features these two creatures called the Onitsuka Tiger Man in blue and red with patterns inspired by Onitsuka Tiger Stripes, in an edgy design that has a funky, street-style look.

Figure modeler Takayuki Takeya creates statues of Onitsuka Tiger Man, created by Yasushi Nirasawa

It is said that holding the zodiac sign of the year brings good luck. The brand has also roped in Japanese designer-illustrator Takayuki Takeya to create special models of the ‘Tiger Man’ which are on display in Onitsuka Tiger flagship stores. These collaboration items are available in selected stores and e-commerce sites. In India, the collection is available at the Onitsuka Tiger store in DLF Promenade, Vasant Kunj, New Delhi.

OnitsukaTiger Man in red T-Shirt, INR 7,999


Priya Kumari Rana

Lifestyle Insider is a kind of junction point, connecting people with diverse interests that touch on the more luxurious aspects of lifestyle – fashion, design, travel, food and spirits, art, watches and jewellery, cars, yachts, and aviation, and technology. People today don’t fit into boxes and categories. In our individual ways, we are interested in diverse themes, products, and the challenges that face our world today. You will judge how well this effort of mine caters to your passions and proclivities.

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A luxury and fashion journalist with 25 years of experience in publishing and magazine journalism, I have edited some of India’s top fashion and luxury magazines. I got my BA in Comparative Literature from UC Berkeley, and went on to receive my Master’s in English and French from the University of Strasbourg, France. I have also studied German and Film. I live in Gurugram, India, and look forward to once again exploring our world with a new-found freedom.

Priya Kumari Rana

Founder and Editor

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